Crisis Management and Crisis Communications [4023]
Date: Thursday, March 9, 2017
Time: 11:00 AM - 12:00 PM
Location: Hyatt Regency Columbus
Room: Delaware D

   Bruce Hennes, Managing Partner, Hennes Communications

Track: Communications
Session Type: Educational Session
Skill Level: Basic


General session speaker Bruce Hennes returns for a follow-up presentation and a deeper dive into crisis management techniques. In this session, you will learn exactly what to do when a reporter calls, how to handle it when a negative story about your organization goes viral on the internet and gets spread by social media, why “no comment” is never acceptable and a deep dive into off-the-record and other advanced techniques. Hennes provides time for extensive questions and answers.

Learning Objectives:
Discuss the benefit of advance preparation for crisis situations
Explain how to create effective action plans for all team members in the organization

CEU Hours:  
  IACET: 0.1
  HRCI: 1
  EPA: 1
  Sanitarian: 1
  BWC Discount Programs: 1

File & Handouts:
Tri-Fold (What to do if you are accosted by a reporter)
Elements of a Crisis Communications Plan

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