Crisis Management and Crisis Communications [4023] | |||||||||||||||||||||
Date: Thursday, March 9, 2017 Time: 11:00 AM - 12:00 PM Location: Hyatt Regency Columbus Room: Delaware D Speakers: Bruce Hennes, Managing Partner, Hennes Communications Track: Communications Session Type: Educational Session Skill Level: Basic Description: General session speaker Bruce Hennes returns for a follow-up presentation and a deeper dive into crisis management techniques. In this session, you will learn exactly what to do when a reporter calls, how to handle it when a negative story about your organization goes viral on the internet and gets spread by social media, why “no comment” is never acceptable and a deep dive into off-the-record and other advanced techniques. Hennes provides time for extensive questions and answers. Learning Objectives: Discuss the benefit of advance preparation for crisis situations Explain how to create effective action plans for all team members in the organization
File & Handouts: Tri-Fold (What to do if you are accosted by a reporter) Elements of a Crisis Communications Plan |
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